Jerzify Yourself!

This project was too much fun. It was a whirlwind development effort; I worked in a team of 4 and we turned it around in a week.

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One City Identity/Website

One City is a nonprofit foundation that provides food for needy families in Jersey City. I designed their logo as well as their website, and developed the site in WordPress so that the client could easily update it.

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Branded!

Brand messages are pervasive in contemporary culture and create a language of symbols and ideas attached to commodities. Often in the public sphere, our belongings signify our identity more than words, but this product-based communication is only tacitly understood.

‘Branded!’ is a satirical web application that subverts this “semiotics of stuff.” Ostensibly backed by the expertise of “consumerologists,” it asks the user questions about his/her personal tastes and consumption habits. The user is then “branded” with a personal barcode depicting the ratio of stereotypes (e.g. yuppie, hipster, etc.) present in her consumer personality. She is also labeled with a sarcastic description of her perceived identity and given product suggestions based on her taste.

Parsons Fashion Benefit Site

This site for the Parsons Fashion Benefit is a collaboration between RGA and five Parsons students (myself included). My personal contribution was to design and code the video player; all the work came together really well and I’m pleased with our result.

La Maison de Colette

La Maison de Colette was a fun and whimsical website I at Parsons made for my cat, Colette. I enjoyed making the illustrations, and built the site in a combination of flash, css, and html.

Portfolio 1.0

This was a version of my portfolio site I authored in Flash (AS2). I abandoned it for a simpler and more robust interface, but I like this piece as an experimental navigational structure. It’s built around the principles of the Golden Ratio, or Phi. Visit Site

Flink NYC

Flink was a group project with the goal of facilitating interaction in a public space.